AmmA Designs by Kedem Sasson
Kedem Sasson was born in Givatayim, Israel in 1964. After his military service he completed his studies at the Tel Aviv Engineering and Management College. At the age of 26 and following a Ministry of Labor course in public relations, he shifted to the fashion industry and in 1995, opened his own studio.
Kedem Sasson is known as an architect of clothing because of its sculptural cuts “for me the fabric is like a canvas to paint on or any other material that I can sculpt him."
The brand holds boutiques in Tel Aviv in addition to many boutiques worldwide (USA, Australia, Russia Germany and Finland) which sell the Kedem Sasson brand name.